WHY WE CELEBRATE WORLD RADIO DAY

Abygail Smit
@Abysmit06

 

World Radio Day is a global observance that celebrates one of the most trusted and far-reaching forms of mass communication. It honours a medium that continues to inform millions of people, often using no more than a simple receiver.

 

Long before smartphones and social media, radio was essential in every home, vehicle and even restaurant. From its early beginnings in the 20th century, broadcast radio captivated listeners by providing news and entertainment with an immediacy never before thought possible. Around 1945, the introduction of television began to transform radio’s content and role. Although radio was highly entertaining and informative, it could not compete with the modern television we know today. This led to increased competition from television, satellite broadcasting and internet-based audio services.

 

Although it is not used as widely today as it was in the past, radio still serves a significant purpose in our lives. What makes radio so unique is the personal human voice that speaks directly to its listeners. More widespread than any trend, radio is known for its ability to soothe listeners with comforting dialogue or background music. Radio also knows no boundaries when it comes to travel. One of the first things you can do in another country is tune in to a national radio station, which keeps you informed about traffic updates, local news and current events.

 

In small villages, radio is sometimes the only means of receiving news and updates on national issues. Many people still rely on local broadcasts to inform them about developments in their country and community. Radio stations also provide employment opportunities, ranging from presenters to receptionists. In times of crisis, radio is heavily relied upon to deliver urgent updates. With the touch of a human voice, even the delivery of difficult news can feel less overwhelming.

 

Many radio stations also give back to their communities. For example, Jacaranda FM, a widely listened-to radio station based in Johannesburg, has a programme called Good Morning Angels. This feel-good initiative allows listeners, corporates and advertisers to get actively involved and contribute to causes close to their hearts. It demonstrates the power of humanity, community and kindness through radio. The goal of the programme is to assist with a variety of needs involving individuals, communities and organisations of all kinds. Two days ago, on 11 February 2026, the programme enabled four people to receive life-changing surgeries.

 

In 2026, Indian Prime Minister, Narendra Modi, emphasised the importance of radio today, saying,”World Radio Day is about celebrating a medium that is a trusted voice for people, be it in remote villages or bustling cities. For years, radio has delivered timely information, amplified talent and encouraged creativity. This is a day to acknowledge the efforts of all those associated with this medium.”

 

The world is increasingly relying on social and online media for news, but one thing will always remain comforting and dependable — radio. The humanity it cultivates, along with the news and education it provides, is irreplaceable, making it an important part of our history. Radio’s contribution to society deserves to be celebrated every day.

 

 

Edited by Simoné de Witt